Wednesday, May 10, 2006

Payless Shoes=Designer?

134 -- 'Oliver' pumps from the Abaete footwear collection in New York on Tuesday, May 2, 2006. (Fashion Wire Daily/Courtesy of Abaete/HO) NO MAGAZINE SALES
Abaete Label from Payless

Payless Shoe Source is now on it's way to riding the designer bandwagon with their new line of Abaete shoes from Laura Poretzky. (source) Poretzky, a relatively new designer, started out creating swimwear, and her footwear will be available in Payless stores this September.

This high-end label will range from $25 to $45 and include ballet flats, pumps and knee high boots. Critics have called her designs a mix between flapper-era Parisian with a Japanese influence.

Is this just the beginning of a makeover for the Payless chain? Not really...remember Airwalks? My favorite brand of alterna-grunge skateboard shoe has been available at Payless for years now. It's only a matter of time before Candies jumps on board the mainstream ship!

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