Sunsilk's Color Boost Secret Model Experiments-First Peek

FYI: Sunsilk's Color Boost is the first daily haircare product with cationic dyes that bind color to your hair - just like products you'd find in the salon that gives your 'do a lil oomph whenever it needs it.

In line with our campaign ColorShowdown-which is all about pitting Blondes and Brunettes against each other we've conducted some secret experiments around the habits and personality quirks of Blondes vs. Brunettes.

Well here is our 1st video teaser titled: " Who pigs out on junk food more-Blondes or Brunettes?"

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Visit Sunsilk's Color Boost