Wednesday, April 25, 2007

Hanes Comfortique event in Los Angeles with Jennifer Love Hewitt

Hanes® Comfortique ‘Pops Up’ on Hosted by Jennifer Love Hewitt on Melrose Place, April 18th.


Jennifer Love Hewitt, Amber Valletta, China Chow, Alicia Witt, Michelle Stafford, Mehcad Brooks, Donovan Leitch, Tara Subkoff, Evan Ross, Antonio Ruffino, Kristen Kline, Michael Des Barres, James Gooding, Mike Brown, Chudney Ross, Samantha Ronson, et al.

Jennifer Love Hewitt hosted a private, preview party to celebrate the grand opening of Hanes
Comfortique, the company’s first “pop up” boutique designed to showcase ComfortSoft® intimate apparel.

Guests enjoyed music spun by Celebrity DJ Samantha Ronson, chic comfort food & ‘comfortinis,’ and an exclusive fashion show from Celebrity Stylist, Jennifer Rade. Models strutted their stuff wearing the latest spring looks – from red carpet to everyday wear – recreated in sheer/clear fabrics and layered atop

Hanes bras and panties to “clearly” demonstrate that today’s stylish look start with a great foundation.

In honor of the Hanes Comfortique, the company will make a donation to the Step Up Women’s Network, a non-profit organization dedicated to direct service programming for underserved teen girls, women’s health education and advocacy, professional mentorship and development for women, and social networking.

Hanes is a leading brand of intimate apparel, underwear, sleepwear, socks, shoes and casual apparel. Hanes is a flagship brand of Hanesbrands Inc. Hanes products can be found at leading retailers nationwide and online direct to consumers at

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